1. Sherrie Danquer & Erik Mommsen

    About: Sherrie Danquer & Erik Mommsen

Four Keys for Making the Most of Advanced Reporting

Mark Twain famously said that there are three kinds of lies: “Lies, damned lies, and statistics.” Likewise, there are three kinds of data: “data, data that’s useful, and data that’s leading you down the wrong path.” So here’s a question for you. Is your data giving your company a competitive advantage? Probably not; everyone today…